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HTML5: The Best Alternative to Native App Development

By SiliconIndia   |   Friday, February 1, 2013
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Bangalore: Vision Mobile, a Mobile ecosystem analyst firm recently released its Developer Economics Report 2013 which surveyed 3,460 mobile developers across 95 countries. According to the latest report, although the Android and the iOS platforms are the developers’ favorite, however the iOS platform is slowly losing the interests of the developers. Furthermore, developers’ interests for the Windows Phone and the BlackBerry are relatively constant while the interest is fading out for the Symbian and Bada platform reports Nermin Hajdarbegovic on

Interests for the Android operating system is 4 per cent more than in June 2012 and currently stands at 72 per cent. While for the iOS platform, developers’ interest dropped by 5 percent and it is currently at 56 per cent. The interest for Windows Phone stands at 21 percent while for the Blackberry only 16 per cent of the developers are interested.

Developers who are not in to the Android or iOS platform generate on an average half of the revenue than those that are in to the two platforms.
The report also highlighted that the most popular mode of generating revenue in the app development industry is through advertising with as many as 38 per cent of the surveyed developers use this mode to generate the much needed revenue. New modes of generating revenue such as in – app purchases and other are making their way in. 37 per cent of the surveyed iOS developers are relying on in-app purchases to generate the needed revenue. 65 per cent developers use the Google AdMob, thus making it the leading mobile ad platform today.

Coming to HTML5, although developers find it as the best alternative to native app development, however; many suggested that HTML5 should have better native API access as well as a good development environment and debugging support. The report also pointed out that many of the surveyed app developers are looking for alternative platforms, however; finding a viable platform is difficult.

With as many as 86 percent of the developers developing on the tablets, the focus on tablets is increasing and iPad leads the way. Development for the Smart TV is yet to be a big thing in the mobile space with only 6 per cent of the developers building applications for the TV.

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