Looking into the Crystal Ball for Apps

Bangalore: An infographic from Blue Whale App Development speaks volumes about how businesses can maximize the benefits from mobile apps and what lies ahead for app developers. It aims to tell professionals at a management level regarding how they can engage developers to open the window of mobile opportunity. According to Forrester, the income generated from purchasing and downloading apps is set to reach an epic figure of $38 billion by the year 2015. With this in mind, organizations have already realized the value of having an app strategy in place to gain visibility and to connect with customers.

The infographic also illuminates the ways by which an app can bring in the big bucks. The three options available are paid, free and freemium. While paid apps may bring in instant money, it is pertinent to note that the number of users who download paid apps is drastically smaller than the users who download free apps.